East Anglian Air Ambulance is committed to protecting the privacy of our users. We’ll keep your data private and will only use it for the purposes set out in this policy.


A cookie is a small text file which is automatically saved on your computer when you visit our website and is used to help track activity across a website. Studio 24 uses cookies on our website for the following purposes:

Website Usage

We set some cookies to improve functionality and usability when utilising our site forms.

Name Description Expiration
s24_cookie_msg Used to verify that the cookie notification banner has been displayed. 1 month
s24_form_session Used to pre-fill user information when utilising our donation and lottery registration forms. 1 year

Google Analytics

We use Google Analytics to help provide anonymous web analytics for our website.

Name Description Expiration
_ga Used to distinguish different users on this website 2 years
_gid Used to distinguish different users on this website 1 day
__utma Used to distinguish different users on this website 2 years
__utmb Used to determine new sessions/visits to this website 30 minutes
__utmc A historical cookie that is no longer used by Google End of session
__utmz Stores details about where the user came from (the referral or traffic source) to visit this website 6 months

Collection of personal information

If you contact us via a form on our website your personal information will only be used for us to contact you. Details of how we use and process supporters data are available in our Data Protection and Privacy statement – www.eaaa.org.uk/privacy